(Audiobook) Building Findable Websites | 9780321526281

Building Findable Websites
Web Standards, Seo, and Beyond
by Aarron Walter

🔰 Building Findable Websites — Read More 🔰

• Release date: February 1, 2008
• Publisher: New Riders Publishing
• Format: paperback, 249 pages
• Genres: web, design
• ISBN: 9780321526281 (0321526287)
• Author: Aarron Walter
• Language: english

About The Book

This is not another SEO book written for marketing professionals. Between these covers you’ll find practical advice and examples for people who build websites aiming to reach their target audience. Each chapter will introduce you to best practices and fresh perspectives on how to accomplish these simple, yet indispensable goals:

Help more people find your site

Help users find content within your site

Encourage return visits The path this book travels through the villages of Web standards, accessibility, and contemporary technologies like Ajax, APIs, Flash, and microformats. You’ll find the big ideas behind these technologies and real world examples, illustrating that you don’t have to compromise the user experience to create search engine friendly, findable websites.

Although this book illuminates a broad range of findability strategies, one common theme pervades:

Web standards + compelling content = improved findability = more successful sites

You’ll find even more findability guidance on the book’s companion website (http: //buildingfindablewebsites.com) including 5 bonus chapters.

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